First Shots
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First Shots





NSSF's First Shots program, which partners with shooting ranges to introduce newcomers to handgun shooting, is launching a series of events for first-time shooters at ranges in three states. Upcoming events are scheduled in Massachusetts, Arizona and Idaho. In October, First Shots held its inaugural event in partnership with Smith & Wesson Shooting Sports Center in Springfield, Mass. The event turned out to be a huge success, with a local advertising and public relations campaign attracting a capacity crowd of first-time shooters from the Springfield area. Seventy-five percent of attendees went on to pursue future shooting sports opportunities. The event was such a hit that the shooting sports center is holding another First Shots event later this month. "For many individuals, especially in states with more restrictive handgun laws, an aura of mystery surrounds handgun ownership," said Cyndi Dalena, NSSF director of shooting range promotions. "First Shots gives range owners and retailers an opportunity to educate the public on local requirements and offers newcomers a chance to try handgun shooting." For a list of upcoming events or to learn more about how your range can utilize the program, visit www.firstshots.org.
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